Steve Anderson of RE/MAX Elite in Las Vegas, NV, will be the first to admit he is not very organized. And the last thing he had time for was implementing a powerful drip e-mail lead follow up system he just purchased. So Steve did the smart thing, he found a VA in Dallas, TX, to help him turn all his new online leads into closed transactions...

Let's face it, words are your life. And while most real estate professionals are pretty good talkers, many struggle when it comes to turning the written word into closed sales. That is why we are so excited about our new "WORD MAGIC" column here at ePOWER! NEWS. Whether it is turning your Web copy into an irresistible sales machine, ads that make your phone ring off the hook, or e-mail that engages that elusive Internet Empowered Consumer, you will find it all here...

It is 5:30 am January 13, 2003, the morning of a new day and I've already received 67 unwanted e-mails! The good news is I only had to look at seven of them. If you are like me and hate spam with a passion, then here is a strategy to make the e-mail side of your life much, much more pleasant (and productive!)...

Jennifer Truette was one of the first people to go through the MSVA (Military Spouse Virtual Assistant) program for the Pentagon. She also was part of the first team of VAs to complete REALTOR.com's VA training program to become an expert in the use of iLead and Exelrator products. Read on to see why this talented young lady may help you to come in first, too ...

Most people in the industry know that Homegain.com can be a powerful way to generate listing leads —if it is used consistently and creatively. That's a big "if" since most professionals simply don't have the time or skills to do it right. Well, Lara Jobe of RE/MAX Associates in Arlington, TX, figured out how to tap into the power of this lead generating tool without taking away from her valuable listing and selling time...

No, not necessarily. In real estate, the quality of your text makes the difference between a potential buyer merely skimming over your listing and having that buyer make first contact with you.

A picture is the “grabber” -- it captures immediate attention and entices your target audience to read. The description is the “clincher” -- it compels your audience to call you, e-mail you, or visit your website. And, once you establish contact, you begin the real work of making a sale ...