MAIN ARTICLE: (full story)
Turn
Clicks Into Closes By "Humanizing" Your Web Site
...
Most real estate Web sites are nothing more than
information "portals" offering little if any
personal connection with visitors. Here's
a powerful way to add "humanized" Web site
content that will appeal to your visitor's
hearts rather than just their head ...
Within the context of the
Web, where it is impossible to see, hear, or
touch your site visitors (without their
permission, anyway), it can be difficult to
create an atmosphere of real human connection.
In this month's "Ask Mr.
Internet!" article you will explore how to create
monthly featured "interviews" of people in your
market area in a way that will reach visitors need
for connection and in the process set you apart
from the competition.
Also, in addition to creating
a stronger bond with your site visitors, (if you
follow the process outlined here) you are likely
to see new clients from a source you never
considered before! Just go to:
Ask Mr. Internet! - December 2001. |