Imagine if you had entire neighborhoods just begging to give you their e-mail addresses! Why would they do that? They will if you position yourself as the center of their online universe within the community as the exclusive sponsor / moderator of their neighborhood Web site. Community Web site services can help you quickly and easily build your neighborhood e-farms and reap the harvest of new listings and sales.

The use of exclusive territory neighborhood Web sites is a relatively new, yet powerful, tool you can use to capture more online business. This month’s “Ask Mr. Internet!” article explores the advantages and disadvantages of the two primary vendors for real estate related neighborhood Web site services. Since each take a very different approach, this is a "MUST READ" if you plan on farming this fertile online soil! Just go to: Ask Mr. Internet - June 2002.

(reprinted with permission from my June 2002 “Ask Mr. Internet!” REALTOR Magazine column)