When Henderson, Nevada agent Lisa Lundt began her real estate career, she knew Internet marketing would be essential. What she didn't know was that bringing a Virtual Assistant on board to manage the process would be the key to seeing business triple in one short year. Here's her story.

Dear Michael,

When I heard you were going to be speaking at a local event about two years ago, I expected to hear you talk about internet marketing. But when you started talking about Virtual Assistants that day, it was more valuable to me than I could ever have anticipated. In fact it was gold – just what I needed to create seamless systems that weren't totally dependent on me to get everything done.

In my previous business I had watched marketing go from traditional to Internet based, and those people who made the transition well were the most successful. So when I began working in real estate, I was committed to the concept of Internet based marketing and Internet lead generation. I subscribed to a lead generation service, but had no local assistance, and was doing it all myself. I wondered how I would ever be able to have any time off without a huge disruption to the process.

A Virtual Assistant sounded like the perfect solution. After the seminar I immediately began my search for a VA and found Charlotte, who was making the transition to home based work. With a background in real estate and online real estate marketing, she had the perfect skills to complement my needs.

With her assistance, my business tripled from the first year to the second. She takes the new leads, gets them into our system, and schedules follow up actions and reminders, forwarding to me just those things that I need to do. By managing the process, including sending out CMAs, handling six month updates and responding to customer requests, my VA frees me up to do the face to face business that only I can do. There's no way I could have handled it all by myself.

Part of her value to me is that she's an executive VA who is very pro-active in making suggestions that will save me money. When she realized that our volume of follow up information mailings would break the bank, we quickly re-grouped and came up with a better system.

Although attending your 3 Day Internet Marketing Bootcamp in Chicago in July was a significant financial commitment, it was an investment in my business that it was time to make. As a result of your coaching on targeting a niche market and not trying to be everything to everyone, I'm in the process of having a second VA create niche websites. My goal is to have two or three of these completed this year and then work on driving traffic to them. Now that our lead management system is under control, I can work on taking the business to the next level.

Learning about Virtual Assistants from you was an absolute turning point for me in terms of the effectiveness of my business and my enjoyment of it. Using a VA when you're Internet based is key – and a brilliant solution for someone in my situation. I love being self-employed and finding ways to think outside the box in order to do things just a bit differently than everyone else. Your ideas and approach to marketing show me new ways to do this.

Lisa

Lisa Lundt
Custom Realty & Marketing
Henderson, Nevada
702-401-2349
lisa@lisalundt.com
http://www.lisalundt.com 

Congratulations, Lisa, on recognizing so quickly how critical it is to bring other people onto your team who can help you leverage your time and allow you to concentrate on those things you do best. A Virtual Assistant with expertise in marketing and the real estate industry is key in achieving the kind of success you've seen in your business —keep up the great work!

EDITOR'S NOTE: As Lisa mentioned above, she attended my most recent 3-Day Advanced Online Marketing Boot Camp. That was the last one —ever. You can still take full advantage of the incredible benefits received by the attendees however. The entire 3-Day program was video taped. These DVD's along with the entire workbook and other materials have been put into a limited number of Real Estate Internet Marketing Home Study Kits. There are just a few left and for a fraction of the cost people paid to attend the 3-Day. To multiply your business profit and have more free time like Lisa, just go to this Website: www.russerhomestudy.com and order your kit before they are all gone (or worse, your competitor gets one and you don't!)

Because Lisa is our success story of the month, she will receive her choice of the three valuable tools below: (she selected the Imprev membership and will now have access to dynamic marketing tools to help promote her business).
 

Remember, even if your story isn't chosen you still win because you get to see how other top performers do it. Besides, you can always try again!