MI: Kathy,
let's start with your telling us something
about your background prior to becoming a
Virtual Assistant.
KK: I have an
extensive background in managing business
process, technology education and business
operations in both retail and service
environments. I’ve led the development and
roll out of computer-based training programs
for management, sales, human resources,
customer service, and business processes.
Over the years I’ve created and implemented
training programs for many of the most
popular computer software programs,
including Microsoft Office, many proprietary
software applications, and soft skills. I
enjoy working with small, fast growing
companies.
I began my corporate
career in operations management with
Businessland, Inc. and Productivity Point
International. Later, as a training director
and project manager for CompEd Solutions, a
division of National Seminars Group, I
developed numerous technology and management
training programs focusing on Microsoft
Office applications, customer service, and
business process training. Before moving to
a ‘virtual’ career, I was Director of
Business Processes and a training manager
for All Bases Covered, Inc., where I helped
develop and deliver a national program for
recruitment and end-user training on
technology, management, business process,
and sales.
MI: How and
when did you make the transition from
working in a traditional office setting to
working virtually?
KK: After
traveling an average of 22 days per month
for the vast majority of 15 years, I decided
it was time to ‘get a life!’ I didn’t even
know what day to put out the trash!
Fortunately, my last corporate management
position supported my desire to work
virtually around 50% of the time. But
eventually, I threw out my business suits
and started my virtual consulting career.
That was 6 years ago and I absolutely love
it!
MI: What
services do you provide for clients?
KK: I like to
focus on building a solid operational
foundation that clients can build on
successfully, with or without my on-going
support. For fast growing businesses, I work
to establish standardized documentation,
company policies, training and marketing
materials. For small businesses, I handle
anything from creating job descriptions to
conducting the actual recruiting, screening
and the initial interview process. Equally
key to the success of any business is
documenting office procedures to ensure that
the business can function when a key
employee is absent or resigns. I also
specialize in QuickBooks set up and
bookkeeping.
MI: How do
you handle assisting with financial services
for clients when there are receipts and
possibly other physical documents involved?
KK: Most clients
do send me a monthly package of receipts,
bank statements and other documentation
because I maintain their financial files.
But most critical documents, like bank
statements, can be accessed via the web.
More and more companies are moving to
web-based or email billing systems. I
typically receive that documentation
electronically. So there’s a lot less paper
to deal with. With QuickBooks Online, both
the client and I have access to the
financials. For example, I can set up a
check run to pay vendors and then the client
can log in to print the checks. With billing
and collection, invoices are sent via email
and you can set up a merchant account for
credit card payments so that funds are
deposited automatically to the client’s
account.
MI: It
sounds like you have a passion for setting
up processes and systems. How do you get
started with something like this for a new
client?
KK: I typically
start with a short meeting to get a feel for
the current state of their business and what
the short/long term operational goals are.
If my expertise is a good match for the
client then we develop a plan to move
forward.
MI: Another
interesting service you mentioned is helping
with recruitment. How does that work?
KK: I’ve done
everything from develop the job description
to post the job, place ads in local
publications, recruit through my own network
of contacts, screen resumes, conduct
interviews and check references. Beyond
recruiting, I’ve developed marketing
materials for use in sales meetings. Team
Leaders and Brokers typically don’t want to
spend time creating meeting handouts!
MI: Is there
an example you can share of how you worked
with a client to bring on new personnel?
KK: The most
challenging experience was in documenting
the daily routine and step-by-steps of a
real estate office manager who gave her
broker only 5 days to replace her. I
documented her ‘all encompassing’ job before
she left and ran the office virtually until
they found a replacement. I trained that
individual ‘virtually’ using GoToMyPC and
was available to answer her questions as she
learned each aspect of the position. That’s
a great case for why I am a firm believer in
documenting administrative roles!
MI: If an
agent is starting to build a team and needs
assistance pulling that together, how would
you help to make that happen?
KK:
Communication is critical to setting up a
team! Again documenting roles and
responsibilities, commission structures,
sole and shared expenses, and expectations
should be done up front when you’re in
growth mode.
MI: For
agents new to the idea of working with a
Virtual Assistant, what are some things to
be aware of as they get started?
KK: It’s
important to find a virtual assistant that
you communicate easily with. Be sure their
availability and turn around time is going
to satisfy your needs. Also be sure they
have the skill set to handle the tasks you
want to outsource. That means you have to
know what the job entails! If you put some
serious thought into what you want to
outsource it will be to your advantage when
you select the right VA.
MI: Kathy,
thanks for some great insight into the
possibilities for working virtually and
being such a great example of it!
KK: My pleasure!
To learn more about Kathy
and her services just send her an email at
kkodl@sbcglobal.net or call her at
913-634-3421.
Always remember to do a
thorough due-diligence before hiring any kind of
assistant. This interview is part of an ongoing
series of VA profiles designed to help you find
the perfect VA or VA team to help you get
organized, profitable, and in control of your
business.