For RE/MAX agent Daniel Bozza and his wife and licensed assistant Dolores in Manalapan, New Jersey, there just weren't enough hours in the day to get things done. Now, in just a few weeks time they have found a way to take their business to the next two levels up.  Here's their story.

Dear Michael,

When Dan attended the RE/MAX seminar in July, he couldn't stop talking about how valuable your methods would be for our business. I had no idea then what a big change was in store for us! We rarely have days off, and work very long days because there's too much to do. So finding ways to automate processes and delegate tasks is critical. We've started so many projects that we just can't follow through with ourselves.

Our biggest problems were a lack of help, and our failure to target a specific market. Dan signed up for your 10-Week Telecourse™ Program, and I've also been attending the calls to learn how to improve our Internet marketing and use virtual outsourcing.

I immediately took a few of your ideas and put them to work. Creating a non-threatening environment by implementing a privacy policy on the website and sending a better first response email to inquiries brought results that shocked me. We are getting more sign-ins and emails asking for information from our own marketing than we are from our lead generation service. We've never had our privacy policy on every page, but now that we do, it's worked wonders.  Not only are more people signing in and providing their name and email address, but this large increase in responses began in August, which typically is a very slow month.

Although I was aware of iFreelance.com, before the class I didn't realize the variety of projects you can post there. We found a graphic designer to create logos for our websites, and also have someone doing a first time buyers package. We had a great response to our post for a writer to do articles targeting our market – offering a fresh new approach I never would have thought of.

We've posted for VA help on two different sites and had an overwhelming response. We're in the process of selecting VAs to help with database management, FSBOs, and other tasks.

The importance of targeting a specific market is the biggest change. We've selected first time buyers as our market. As soon as we became aware of the importance of key words that reflect your target market, we made one change to our site, and saw an immediate increase in Google Ad response.

We're working toward a fully custom website, with additional targeted websites. In the interim, we're customizing template sites as much as we can. Building a custom targeted website is a huge task, but the bubble charts in the course are wonderful! To really get into the heads of first time buyers and provide what they need on our website, we bubble charted how a first time buyer would feel. I think you could use these bubble charts for every single solitary thing in life!

In 16 years we had never targeted at all, and the results were a roller coaster - very uneven. Targeting was an idea in the back of our heads, but we never did anything about it. Now we can see how critical it is in everything we do.

This course is unbelievably wonderful! What I love about it is that it takes you through what needs to be done step by step. I now have a direction and know we can manage all we have to do, with the right tools.

Dolores

Daniel Bozza, Broker/Associate
Dolores Bozza, Licensed Assistant
RE/MAX Central
Manalapan, NJ
732-972-1000 x 205
dbozza@remax.net
www.njfirsttimebuyers.com 

Thank you Dolores!  You and Dan are such wonderful examples of what can be done when you allow yourself to be "coachable".  You did the work and are seeing incredible results, even though the course is barely half over!  Thanks for being who you are —an inspiration to all who truly want to have success that lasts in this business.

EDITOR'S NOTE: Delores and Dan have really just started taking my 10-Weeks To Total Success™ Telecourse Program yet are seeing immediate results.  Thousand of agents from all over the world receive live coaching from me on how to immediately implement a breakthrough approach to being successful online without having to do the work themselves. They’re discovering the secrets of how you can focus only on what you love to do, make a great living doing it and have all the free time you want to enjoy your success. CLICK HERE to learn more about the most advanced training in the industry on Internet Marketing and using Virtual Assistants.

Because Dolores and Dan are our featured success story this month, they have their choice of the three valuable tools below:

 

Remember, even if your story isn't chosen you still win because you get to see how other top performers do it. Besides, you can always try again!